Posted by email@example.com in Other on October 28, 2015
The recent release of the latest James Bond film, ‘Spectre’ sees Mr. Bond wrestle with a brand new villain. It also sees him lock horns with a slate of different products. Product placement has always been ripe in the Bond franchise, however Spectre drops 17 products in its runtime. Is this taking it too far? […]
Posted by firstname.lastname@example.org in Other on October 20, 2015
If you didn’t shed a tear watching the new Extra ads “The Story of Sarah and Juan” and “Origami” then we’re going to question whether or not you’re a human being with actual emotions. These Extra ads are the latest in a long range of powerful ads which prove that emotional advertising just works.
Posted by email@example.com in Other on October 14, 2015
It’s finally been revealed who was behind the tony is back hoax campaign, one Jani Leinonen. Mr. Leinonen is an artist from Finland who has no ties to the advertising industry but has been successfully using it as a platform for his work.
Posted by firstname.lastname@example.org in Other on October 13, 2015
The dawn of emoji marketing is upon us. From Star Wars to Dominoes there’s no shortage of brands who are using the colourful characters to bring their content to millennial audiences.
Posted by email@example.com in Other on October 12, 2015
The best guerilla marketing campaigns. It’s Monday. You don’t want to read too much. So we decided to put together a list of the best guerilla marketing campaigns we’ve come across. This list was put together using scientific knowledge…
Posted by firstname.lastname@example.org in Other on October 6, 2015
The growth of digital marketing and advertising has damaged the effectiveness of traditional print campaigns. Furthermore the fact that newspaper and magazine subscriptions are extremely low has limited the distribution of print ads. So does this mean that print ads are now a thing of the past and should remain that way? No. Have you […]
Posted by email@example.com in Other on October 5, 2015
Batman and Robin, Mr. Miyagi and the karate kid, Del and Rodney Trotter. These are some of the really successful mentor and mentee partnerships (you can debate the last example). Mentoring is something that has seeped into the professional world, and here in the advertising and marketing industry, we’re extremely grateful for it.
Posted by firstname.lastname@example.org in Other on October 1, 2015
Controversial marketing has a proven track record of working. We’re not talking grossly controversial. That would just sink your brand completely. We’re talking controversial enough to get people talking, pique an interest and even have one or two people say “Hey, was that too far?”. I can guarantee the majority of people reading this opening […]