Stay tuned to our blogs to learn how to form a digital marketing strategy. Tune in each week to learns some how to use digital marketing to grow your business or simply to get up-to-speed with all the main digital marketing techniques available. Our goal is to help small businesses and individuals learn how to get the most out […]
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For any businesses, nutritionists, personal trainers or just individual Instagramers out there, Instagram have some good news for you! The Facebook-owned photo sharing social network has announced that you can now post videos up to 60 seconds in length, extending from the original cap of 15 seconds which was first introduced in June 2013. The […]
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If like a few of us here at Rogue Creative you too more often than not find yourself on the wrong side of bed. Requiring at least a pint of coffee to get your brain in gear and your body out the door, you may find this nice little infographic (courtesy of Entrepreneur) on morning […]
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It’s safe to say that there is a genuine question in relation to the future of email marketing particularly in the coming years, the time and investment a company puts into their campaigns will determine if it is still a viable way of attracting new clients. Changes In Email Marketing In the last number of […]
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Have you searched through Google recently? Well if so you would have a noticed a change. Generally a search for products would pull up two or three pay per click ads with more along the right side of the screen. However this is no longer the case and now this has opened the door for eCommerce […]
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Microsites are an excellent tool for highlighting single products, launching special promotions or augmenting an advertising campaign in a non-traditional and unconventional way that a full website cannot. A microsite is not the same as a normal website. They serve only one purpose and as such they don’t have to play by the same rules. […]
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Who knew car insurance companies were willing to utilise guerrilla marketing campaigns to increase brand awareness? Well, GPI Holdings launched a campaign back in 2015 that highlighted the fact that air pollution is an ongoing, real problem in Georgia. GPI Holdings wanted to encourage drivers to get their cars serviced, think about the environment and practice eco-friendly driving. […]
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With any brand that chooses to seriously engage with social media as a communications tool, the challenge that is given is to recognise each site as a separate platform upon which an overall brand story and image can be constructed. The issue is that each platform has an identity and a pre-existing style of communication […]
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The assumption that arrives with a mention of guerrilla marketing is that there will be a certain level of invasiveness, controversial techniques, and shock tactics. Most in advertising are admittedly guilty of considering guerrilla tactics in this way far too often. However, the Oscars demonstrated a moment of guerrilla tactics that was so innocent, simple, […]
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