Category Archives: DIGITAL

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All The Different Types Of Advertising Agencies You Could Possibly Need

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There are so many different types of advertising agencies in today’s traditional and digital advertising landscape, so many that we can forgive you for not being able to accurately pinpoint which type of agency you may require. The advertising landscape is constantly changing in Ireland and the UK. There are advertising agencies that provide a […]

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digital marketing for mortgage companies

Digital Marketing For Mortgage Companies – Refresh Your Digital UX or Die

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New research carried out in the UK has found that 3 of the top mortgage providers in the UK are failing miserably in ranking when it comes to overall online user experience. Lets face it, digital marketing for mortgage companies doesn’t sound very exciting – sexy or not, it’s a necessity and something large mortgage […]

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Augmented Reality In Ireland Slow To Take Off – Gatwick Airport Is Not!

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As you already know, the use of augmented reality in Ireland is something we believe to be highly underused and undervalued in terms of marketing opportunities. Jason previously spoke about the opportunities for large retailers to adopt augmented reality to grab your customers attention and improve the overall shopping experience. How about improving the passenger experience […]

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social influencer marketing

Social Influencer Marketing In Ireland: ASAI Guidelines

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As we already know, any advertising & marketing communications in Ireland must be clearly identifiable to a consumer; aka people must know they are being advertised to! With traditional advertising, this is very easy to do. However, with the growth of digital channels and more specifically, the use of social influencer marketing in Ireland, a […]

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